Keynote Review (Thursday morning - Ad-Tech 2007)

David Clark from Joost talked about disruption and how Joost is approaching TV. He basically said that they want to emulate TV - not do away with it.

Joost will have a full screen TV like experience - but with full control in the hands of the user. They are signing deals with big media companies now and soon will open the platform to all content creators big and small.

Check out the raw live blog post below. I was typing fast so there are plenty of mistakes.